As some of you may already know, I’ve decided to hit pause on the Steward of Wealth (SOW) program, which was set to launch in January 2025.
While it was initially a tough decision, the more I’ve sat with it, the more I feel a sense of relief and alignment. And I want to share this process with you, because I know many of us—especially in the entrepreneurial world—face these moments of uncertainty.
Here’s what this experience taught me.
Tuning Into Why
When I first made the decision to cancel, I had a few people reach out to me on Instagram, applauding my choice. They were feeling similar things in their own businesses, like the grind of trying to sell a program that just wasn’t flowing. While it would be easy to assume I cancelled SOW because the spots weren’t filling, that wasn’t really the case, although the spots were filling much more slowly than anticipated. We already had two people signed on, contracts signed, payments made and several other applications filled in months before the start date.
But selling the program, I felt a lot of resistance that I couldn’t initially understand. Spots were not filling as easily as they seemed like they would when I first began promotion and part of me wondered if cancelling SOW was coming from a place of fear or scarcity. When I consulted with my friend and mentor Asha Frost, I realized my resistance actually wasn’t based in fear that the program wouldn’t fill. I knew that if I really pushed, hustled, and forced things, I could fill those 10 spots.
But the bigger question was: did I want to?
Hustle Versus Alignment
We’re often fed this narrative in the business world that we need to be unstoppable. That giving up when something feels hard is a sign of weakness and is something to be ashamed of. But I had to be honest with myself: when something is truly hard, there usually isn’t this much resistance. And we had wild resistance including more than 3 potential clients who were 99.9% yeses coming into wildly unexpected life circumstances that prevented them from being able to join.
I’ve now been alive long enough to know that forcing something isn’t the way to success.
There was an inner voice saying, “Yes, you could make this work, but is now the time?” I could feel the weight of what I had signed up for—four months of intense group work, Slack channels, live calls, private calls, new curriculum development—and it just didn’t sit right with where I am in my life and where I hope to be in Q1 of 2025. In addition to working a full time job that demands a lot of my energy, there’s a lot going on in my personal life as well.
The Power of Simplicity
One of the most significant revelations I’ve had during this process is how much I crave simplicity. After clocking out of my 9-5, I often find my brain power and creative energy to work on my business is almost non-existent. I had to get real with myself: my business has to be simple… or bust.
I don’t need to hustle or overcomplicate things. My business, which I love dearly, can thrive when it’s minimal, lean, and easy to manage. And the best part? I don’t need the income from my business right now. I’ve set up my life in a way that allows me to treat my business as a luxury, not a necessity. I also cut out some tools and add-ons that were adding to my business overhead and making things more complicated.
Simple is what I am craving. How about you?
Rest and Real Breaks
I used to say that I teach about money and business as a “break” from the emotionally heavy work of decolonization education.
But here’s the big epiphany: I realized that between my two major launches—The Round Table and Decolonized Coach Community (DCC)—what if I actually took a real break?!
I can truly rest. It is safe to rest. I don’t need to fill the gaps with new programs or high-level service offerings. As entrepreneurs, we often feel like we always need to be creating, selling, and doing. But what if we actually allowed ourselves to rest? What if we leaned into the simplicity of letting things be easy? What happens when we make this space for ourselves?
Of course, I recognize this is a privilege not every entrepreneur has because for some, the business is the sole income source. But however it may apply to you- how can you prioritize and build in time to rest? It is an essential part of the creation AKA manifestation process, after all.
Letting Go to Create Space
This decision to cancel SOW has created space—not just for me, but for the things that are meant to come next. It’s ironic, really, that the whole point of the SOW program was to teach sustainable business practices, yet I found myself complicating my own business in the process.
By letting go, I’ve opened up the opportunity for something even more aligned to emerge. I’m brainstorming with my biz bestie, Melinda, and we’re dreaming up something truly epic—a new offer that’s more accessible, combines social impact and business coaching, and feels much more aligned with where I want to be. Plus because it’s a collaboration, my workload will be cut in half by teaming up with my “cuz” Melinda, who is an absolute dream to work with.
Lessons in Trust
As I continue to simplify my business and focus on what’s already working, like The Round Table and DCC, I feel a deep sense of peace. These programs are aligned with my energy, they work, and they allow me to show up fully for my community.
It’s safe for me to put my energy into what’s already thriving. And that’s the biggest lesson I want to share with you: lean into what is already working. The classic “if it ain’t broke, don’t fix it” comes to mind. You don’t need to constantly reinvent the wheel. Trust that you are worthy of ease and simplicity in your business and life and if you have ADHD and need constant stimulation from new challenges, maybe you can do what I do and find new spins on what’s already working. This is what I’ve done with The Round Table launches, which have all new guest speakers each round and which has a special 4-day option, or 1:1 add on this round keeping it fun and exciting for my brain.
If you’re feeling overwhelmed or overcommitted, I encourage you to pause and reflect. Ask yourself what you can let go of to create space for what’s truly aligned. You deserve ease, and you can choose it—just as I have.
I’ve been working with a simple but powerful affirmation lately: I am worthy of ease. It gets to be simple. I write it in my journal, and I let it sink into my body. And I encourage you to do the same. Let yourself trust that simplicity and alignment can guide your path forward.
Here’s to making space, choosing ease, and honouring our energy.
Listen to The Soul’s Way podcast version of this topic here.
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